In recent years, the primary focus has been on search engine optimization (SEO). Currently, local search has taken on greater importance for companies and brands trying to gain a foothold in the digital marketplace. This is not a fad because users move from search to shop very quickly. Of the four in five consumers who […]
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In the information age, everything a person or business does is highly visible and available to the public. It takes many years to build a reputation and only one minute to lose it. The volume of data available on the internet is staggering, and there is no realistic way to completely control it. Both business
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If you are looking to land your dream job, your personal brand can make all the difference when trying to get your foot in the door. If you find yourself wondering what personal branding even is, then let an online reputation management agency explain what it is and how you can be successful in your
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Whether you are a business, celebrity or just a regular person, your online reputation is very important. It is very similar to your credit report because it reveals your habits and character. Everyone should take the time to manage their reputation and ensure it is presenting their most authentic self. You likely Google the people
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As a business owner, it is important to know that 84 percent of online shoppers trust the reviews of other people as much as they trust recommendations made personally to them. The world now lives in the digital age, which means information travels faster than it ever has in human history. Whether it is product
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Shakespeare once said, “What’s in a name?” He said it through Juliet in the ever-popular classic, “Romeo and Juliet.” She said it when she was trying to convince Romeo that his name meant nothing and that he should stay with her no matter what. But despite the starry-eyed teenager view that love will work no
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Have you ever heard the saying, “When you have lemons, make lemonade?” I don’t particularly like lemonade myself. In fact, I’m allergic to it. That being said, the point is well taken. When you come across negative comments that have been made about you or your brand, it is quite disconcerting. You spend all of
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Shakespeare once said, “What’s in a name?” The context was in the timeless play, “Romeo & Juliet” and it was meant to question why a name matters because it is the real character of a person that truly matters. However, as Shakespeare often did, he was trying to get his audience to think about this
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In today’s digital world, online reputation management is more important than ever. This makes analytics an important component in a data-driven business strategy. The first step is to identify the most relevant data and ensure that it is being used in the best way to benefit your company. The following explains four types of analytics
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Even though it is the digital age, word of mouth is still the primary driver of business reputation. Anyone with an internet-enabled device can talk about a company online or with other people who are not customers. Reviews are very important to local businesses because customers in the community will use them to influence their
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