Online reputation management represents the digital image of your organization as it’s seen by all internet users. Factors like consumer forums, social behavior, online reviews, and search engine result visibility all play an important role in determining your online reputation or brand image. In earlier days, even if you ignored online reputation, it might not …
Online review sites are pretty scary for all small business owners who are trying to build their online reputation and are in the early stages of it. In such vulnerable times, even a single negative review can spoil your reputation and turn your business upside down. One bad comment can have a catastrophic effect that …
You have worked hard to build your business. You take your time with every transaction and make sure that customers are happy. So, why did someone leave a bogus fake review about your product? Most likely it’s an unsavory SEO company working for your competitor. In addition, Google has been penalizing companies for fake positive …
One way to add value to your business or brand is asking your customers to advocate for you online. While this is not an easy request, it is important because online reviews are often the foundation for a company’s reputation. They can be the difference between someone choosing your business or going to a competitor. …
How to Encourage Happy Customers to Post Positive Reviews About Your Business Read More »
The internet is full of product and service reviews. Whether it is a merchant, product, restaurant, hotel, or even a health professional, reviews are everywhere you look. Online reviews can determine if a business succeeds or fails. It is estimated that 97 percent of consumers use online reviews as a factor in their buying habits. …
It has never been easier to research a business, especially with all the sites offering online reviews. Whether your business has an online presence or only a brick-and-mortar store, prospective customers can check out reviews on Google My Business, Yelp, Foursquare and many other sites. Considering how important your business’s online reputation is, it’s natural …
Nobody likes getting a bad review. However, the practice of review-gating does a disservice to the business and the customer alike. On the surface, it seems like having only glowing reviews would be the most beneficial to a business, but that isn’t necessarily the case. An abundance of positive comments only serves to invoke suspicion …
Connecting with your customers is one of the best ways to drive business and increase word of mouth awareness about what you do. Reputation matters in the digital age, and how you interact with and learn from your customers on their very first visit does too. Regardless of how well a business is run, a …
Get to Know Your Customers Day Can Drive Your Business Read More »
In any business arena, a company’s reputation is paramount. Before any customer chooses to buy, they consider a variety of aspects: services offered, public image, price, emotional contact, etc. While every new customer will weigh a number of variables in their mind’s eye before choosing, they are, in essence, making a gamble. The odds and …
5 Aspects of Reputation Management For Your Business Growth Read More »
You run a business. You work very hard to be the best. Then, it happens. An anonymous customer posts a negative review of your company. You know this must be dealt with, but you do not know exactly what to do. You know how many consumers use the internet to research products and companies before …
How to Deal with Anonymous Negative Online Reviews Read More »
