A good online reputation can be defined as the way a business is perceived by its customer based on the information found online. It helps to establish the credibility of a brand and makes people inclined to choose it over its peers. Alternatively, an erroneous or negative perception can instantly stagnate a brand’s growth and …
Today’s consumers are internet-savvy, and they know to check reviews on a company before making a purchase. It is no wonder that a site like Yelp has over 184 million reviews, all helping consumers see the best and worst businesses in their area. With Yelp boasting over 92 million unique mobile visits per month, business …
Protecting Your Brand Online As most webmasters already know, just one negative review can wreak havoc on your brand. It is sometimes frustrating for marketers when an enraged customer makes a comment that can tarnish years’ worth of reputation building. As a marketer, you should be armed with the tactics of How To Protect Your …
You have worked hard to build your business. You take your time with every transaction and make sure that customers are happy. So, why did someone leave a bogus fake review about your product? Most likely it’s an unsavory SEO company working for your competitor. In addition, Google has been penalizing companies for fake positive …
The digital age has ushered in more ways for a business to come under attack. A company’s reputation is more important than ever, and keeping it positive is a large challenge. This is because of constant scrutiny on all sides and technical vulnerabilities. Proper Internet reputation management should be a part of your marketing strategy …
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One way to add value to your business or brand is asking your customers to advocate for you online. While this is not an easy request, it is important because online reviews are often the foundation for a company’s reputation. They can be the difference between someone choosing your business or going to a competitor. …
How to Encourage Happy Customers to Post Positive Reviews About Your Business Read More »
The internet is full of product and service reviews. Whether it is a merchant, product, restaurant, hotel, or even a health professional, reviews are everywhere you look. Online reviews can determine if a business succeeds or fails. It is estimated that 97 percent of consumers use online reviews as a factor in their buying habits. …
Connecting with your customers is one of the best ways to drive business and increase word of mouth awareness about what you do. Reputation matters in the digital age, and how you interact with and learn from your customers on their very first visit does too. Regardless of how well a business is run, a …
Get to Know Your Customers Day Can Drive Your Business Read More »
