Month: June 2016

Is Reputation Management A Scam?

If you have ever had a bad day at work, you are probably familiar with how important reputation management can be in the 21st century. One phrase sent incorrectly on Twitter, Facebook, or in your company blog can boomerang back to you in a negative way, hurting your firm’s reputation until it is fixed. Or …

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Weathering a Social Media Storm

Social media is one of the most potent customer outreach platforms ever invented. Able to reach potential customers and fans the world over, social media connects a business in ways that were previously thought impossible. Social Media Risks Yet social media is a decidedly double edged sword, a bad social media crisis can anger the …

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How to Deal with Anonymous Negative Online Reviews

You run a business. You work very hard to be the best. Then, it happens. An anonymous customer posts a negative review of your company. You know this must be dealt with, but you do not know exactly what to do. You know how many consumers use the internet to research products and companies before …

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