Month: March 2016

A Primer of Online Reputation Management Terminology

The strategy and process of reputation management shouldn’t be underestimated. From increasing sales to protecting your brand, effective reputation management is critical to securing success. Reputation Management Terminology Here is a primer of reputation management terminology to give you an idea of what they heck we’re talking about. Affiliate link: range of advertiser user and …

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Reputation Management for Executives: Engaging as a CEO

People are fundamentally social creatures. So, it is no surprise that people often think of companies and their CEOs as inseparable in their own minds. People associate Bill Gates with Microsoft, and they associate Steve Jobs with Apple. Neither one of those companies is still run by their extremely famous founders, yet people still think …

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What You Need to Know About Rip Off Report

Lying Is “So Natural.” In virtually every culture in the world, it is understood that lying is bad and telling the truth is good. This understanding is more than a moral or ethical matter. The fabric of our human society rests on truth; i.e., it is “foundational.” Unfortunately, we all have truth problems, and our …

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The REAL Cost of a Bad Reputation

In the digital information age, it’s not incredibly difficult to find information on the Internet, and the majority of the public now turns to search engines and other online resources to make informed decisions about business practices, hiring potential candidates, and even their social circles. Ultimately, this is a tool that can do wondrous good, …

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